Mailchimp for Churches
Build a church email newsletter and estimate Mailchimp costs from your list size and send frequency.
Set up the weekly newsletter
Build one audience and use tags or segments to distinguish congregation-wide news from ministry updates. Start with people who opted in. Authenticate your church sending domain, choose a reply address someone checks and send a mobile test before scheduling.
Estimate the monthly cost
U.S. budget examples checked November 2026. Confirm renewal rates, billing terms, taxes and eligibility before buying. Mailchimp Free allows up to 250 contacts and 500 sends per month, with a daily limit of 250. Essentials starts around $13/month at the entry contact tier. Pricing increases with contact count and plan. Check your list against both the contact cap and send allowance. See Mailchimp pricing.
A weekly newsletter to 100 people uses 400 sends in a four-send month. A 200-person list uses 800. Include five-send months, welcome emails and event reminders in your estimate.
Where should replies go?
Use a monitored staff inbox so people can reply to your newsletter and reach someone at the church. Compare staff email and storage options.